Here is how to level up your sales game. Whether you’re just starting out in business or an experienced sales professional, these seven outrageous sales tactics from Sabri Suby’s “Sell Like Crazy” can help you increase your revenues and sell like you never thought possible. Let’s get right in.
1. Become a Detective of Desires
Imagine you’re a private investigator whose job it is to learn the ins and outs of your clients’ wants and needs rather than solve mysteries. If you can get to the bottom of what people really want, you can cater your offerings to them far more effectively. If you knew this, it would be like having a magic potion: everyone would want to purchase from you!
2. Storytelling’s Influence
Think of your favourite story. What makes it so captivating? This is the next step for your sales presentation. Tell the world how your service or product has improved people’s lives. A compelling story may make your product more memorable and appealing to the audience than just providing facts.
3. Become Their Best Friend
What factors influence your confidence in the advice of your closest friend? How about gaining that advantage when it comes to your customers? Treat your consumers like friends. Make it clear that you’re not in it for the money; instead, demonstrate genuine concern for their plight. People are more inclined to make a purchase from you if they feel heard and appreciated.
4. Establish a Fear of Missing Out (FOMO) Factory
The fear of missing out, also known as FOMO, is a strong incentive. Bring attention to how rare and exclusive your product is. Show them that they’ll lose out on a fantastic opportunity if they don’t move quickly. This is similar to how one will stop at nothing to become a member of a secret society.
5. Be a Guide in the Jungle
Feeling lost in a jungle is a good analogy for how buying might make you feel. Clear, easy explanations and step-by-step advice can help you steer your consumers through the difficulty. If you simplify and clarify the purchasing process, customers are more inclined to stick with you until they pay.
6. Perfecting the Follow-Up
Be diligent in following up with clients, just as you would be careful not to neglect feeding a pet. To get consumers to really buy something, sometimes all it takes is a little prod. A considerate follow-up demonstrates your concern and is frequently the final push they need to make a decision.
7. Turn Objections into Opportunities
With every “no” or objection comes a chance for something better. Pay close attention when your consumers voice their problems and deal with them head-on. Make sure they understand how your service or product can help them by addressing any confusion they may have. Any complaint may be turned into a sweeter offer, much as lemons into lemonade.
By using these seven methods, which were inspired by Sabri Suby’s book “Sell Like Crazy,” you’ll not only sell a product or service, but you’ll also make the buying experience one that people will never forget. The goal of sales is to create connections, gain knowledge, and fulfill needs, not only to make a sale. You may make your consumers feel appreciated and understood while using these strategies to sell like crazy and catapult your earnings.